Motherbird

Fantastic work by Melbourne based Motherbird. This colourful campaign is for the launch of the Billy Blue College of Design’s Melbourne campus. A little bit about the project “Working from the starting point of a journey, a narrative was storyboarded with a single frame each representing one of Billy Blues principles: Thinking, Making & Connecting. Paper models were constructed, photographed and retouched, becoming the hero images of the campaign. The result was a series of images that blur the line between tangible and intangible, tactile and digital. Each model was in itself a journey and a true labor of love.”